Jane is a T-shaped Creative Director, Brand & Content Strategist, and Copywriter with deep digital/social and integrated expertise who loves sound strategy, meaty ideas, and smart executions. Also the rule of threes (this is a writer's joke.)
She uses insights, curiosity, and relationship-building to drive creativity and big-picture innovation by connecting the dots.
Passionate about staying on top of trends and understanding people's behavior, she looks to the larger world for inspiration to develop work that inspires and gets results.
Jane builds and develops teams that innovate, deliver best-in-class work, and inspire creativity through collaboration.
See more on her LinkedIn. Or get in touch.
[ EXPERIENCE ]
Creative Director/Brand Strategist/Copywriter | Freelance | 2024 - Current
Brand & Creative Director, Berxi | Berkshire Hathaway Specialty Insurance | 2022 - 2024
VP, Head of Enterprise Corporate Content Strategy | Citizens | 2020 - 2022
Citizenship Communications pod lead, EXO DE&I working group member, and BRG member of PRIDE, Prism, and WIN
Citizenship Communications pod lead, EXO DE&I working group member, and BRG member of PRIDE, Prism, and WIN
VP, Head of Content | Citizens Bank | 2018 – 2020
BRG member of PRIDE, Prism, and WIN
BRG member of PRIDE, Prism, and WIN
VP, Creative Director/Content Strategist | Citizens Bank | 2015 – 2017
VP, Global Creative & Marketing Director | Au Bon Pain | 2014 – 2015
Creative Director/Copy Lead | VML Boston (previously Studiocom) | 2007 – 2013
Clients: Dunkin’ Donuts, UNICEF USA, Citizens Bank, Coca-Cola, Keurig, Kleenex, NHL, BMO Harris Bank, McCormick, Baskin-Robbins, Purina, Bacardi, Ferrari, Disney, Nestle/Wonka, U.S. Virgin Islands, BlueCross of Tennessee, and Taubman Properties.
Clients: Dunkin’ Donuts, UNICEF USA, Citizens Bank, Coca-Cola, Keurig, Kleenex, NHL, BMO Harris Bank, McCormick, Baskin-Robbins, Purina, Bacardi, Ferrari, Disney, Nestle/Wonka, U.S. Virgin Islands, BlueCross of Tennessee, and Taubman Properties.
Creative Director/Strategist/Owner | Goldman Advertising | 1999 – 2007 & 2012-2014
Clients: New Business PItches, Comcast, Polaroid, The Boston Globe, FleetBoston, T.J. Maxx, Marshalls, New Balance, Energy Star, Samsonite, St. John’s University, College of New Rochelle, Rowan University, Museum of Science, Connecting Cultures Mobile Museum, BuzzAgent, Sealy, Stearns & Foster, Massachusetts Office of Travel & Tourism, Direct Federal Credit Union, UNICCO, CYBEX, VPNE Parking Services, The Colonnade Hotel, Ariat Shoes, National Leisure Group, Conrad Forest Products, Prospectiv, and Polymedica.
Agencies: Mintz + Hoke, Macquarium, Mullen, Hill Holliday, White Rhino, Manasian, OHO Interactive, Merry Design Group, Crunch Brand, CMN Design, Overdrive Marketing, Pohly Company, Stackpole & Partners, and Marketing Drive.
Clients: New Business PItches, Comcast, Polaroid, The Boston Globe, FleetBoston, T.J. Maxx, Marshalls, New Balance, Energy Star, Samsonite, St. John’s University, College of New Rochelle, Rowan University, Museum of Science, Connecting Cultures Mobile Museum, BuzzAgent, Sealy, Stearns & Foster, Massachusetts Office of Travel & Tourism, Direct Federal Credit Union, UNICCO, CYBEX, VPNE Parking Services, The Colonnade Hotel, Ariat Shoes, National Leisure Group, Conrad Forest Products, Prospectiv, and Polymedica.
Agencies: Mintz + Hoke, Macquarium, Mullen, Hill Holliday, White Rhino, Manasian, OHO Interactive, Merry Design Group, Crunch Brand, CMN Design, Overdrive Marketing, Pohly Company, Stackpole & Partners, and Marketing Drive.
Copywriter | Greenberg Seronick O’Leary & Partners | 1999-2001
Clients included: Shaw’s Supermarkets/Star Market, LoJack, Sarah Michaels/Dial Corp., Freeman Beauty Products, Doc Otis/Anheuser Busch, SPES, Cambridge Savings Bank, and Honey Dew Donuts.
Clients included: Shaw’s Supermarkets/Star Market, LoJack, Sarah Michaels/Dial Corp., Freeman Beauty Products, Doc Otis/Anheuser Busch, SPES, Cambridge Savings Bank, and Honey Dew Donuts.
[ AWARDS ]
Ragan PR Awards, Bees Awards, MITX Innovation Awards, MITX Awards, Hatch Awards, OMMA Awards, WebAwards, American Graphic Design Award, Atlanta Addy Award, Hermes Awards, AiMA Award, IAC Award, MITX Interactive Agency of the Year: Nominee, Brandweek’s “Marketer of the Year” for client Dunkin’ Donuts, MITX “Interactive Marketer of the Year” for client Dunkin’ Donuts, Adobe Site of the Day
Ragan PR Awards, Bees Awards, MITX Innovation Awards, MITX Awards, Hatch Awards, OMMA Awards, WebAwards, American Graphic Design Award, Atlanta Addy Award, Hermes Awards, AiMA Award, IAC Award, MITX Interactive Agency of the Year: Nominee, Brandweek’s “Marketer of the Year” for client Dunkin’ Donuts, MITX “Interactive Marketer of the Year” for client Dunkin’ Donuts, Adobe Site of the Day
[ INDUSTRY ACTIVITIES ]
- Award Show Judge: 2024 Reggie Awards, 2024 ANA In-House Excellence Awards, 2023 AAF Awards; Black Hills, 2022 ANA In-House Excellence Awards, 2022 Effie Awards, 2022 REGGIE Awards, 2022 AAF Awards: OKC, 2021 The Drum Awards for Content, 2021 ANA In-House Excellence Awards, 2021 Effie Collegiate Awards, 2021 Effie Awards, 2021 Reggie Awards, 2021 American Advertising Awards, 2020 FOMNA, 2020 AdCub | CT Awards, 2020 Drum Marketing Awards, 2020 Effie Collegiate Awards, 2020 Effie Awards, 2020 Reggie Awards, 2019 Effie Awards, 2019 College Effie Awards, 2018 Effie Awards, 2016 & 2014 Adclub | CT Awards, 2013 Tomorrow Awards, 2012 MITX Awards
- Association of National Advertisers Committee Member: Brand Management, In-House Agency, Content Marketing, Digital & Social, Sponsorships & Experiential Marketing, Influencer, and B2B
- Speaker at 2017 Argyle Financial Services Forum: Marketing & Technology Innovation
- Contributing Writer and Editor for Adland.tv (2003 - 2014)
- Award Show Judge: 2024 Reggie Awards, 2024 ANA In-House Excellence Awards, 2023 AAF Awards; Black Hills, 2022 ANA In-House Excellence Awards, 2022 Effie Awards, 2022 REGGIE Awards, 2022 AAF Awards: OKC, 2021 The Drum Awards for Content, 2021 ANA In-House Excellence Awards, 2021 Effie Collegiate Awards, 2021 Effie Awards, 2021 Reggie Awards, 2021 American Advertising Awards, 2020 FOMNA, 2020 AdCub | CT Awards, 2020 Drum Marketing Awards, 2020 Effie Collegiate Awards, 2020 Effie Awards, 2020 Reggie Awards, 2019 Effie Awards, 2019 College Effie Awards, 2018 Effie Awards, 2016 & 2014 Adclub | CT Awards, 2013 Tomorrow Awards, 2012 MITX Awards
- Association of National Advertisers Committee Member: Brand Management, In-House Agency, Content Marketing, Digital & Social, Sponsorships & Experiential Marketing, Influencer, and B2B
- Speaker at 2017 Argyle Financial Services Forum: Marketing & Technology Innovation
- Contributing Writer and Editor for Adland.tv (2003 - 2014)
[ EDUCATION & CERTIFICATIONS ]
B.S. Communications/Advertising | Boston University
ANA Brand Management Mastery Program
Sweathead Summer Strategy Camp
Marketing Week Mini MBA
[ VOLUNTEERING ]
ANA Brand Management Mastery Program
Sweathead Summer Strategy Camp
Marketing Week Mini MBA
[ VOLUNTEERING ]
Creative Director/Strategist, Creatives for Harris | 2024
Team Lead/Creative, Tech for Campaigns | 2024
Advisory Board, UNH Community Literacy Center | 2017-2022
Want a full resume? Get in touch.Team Lead/Creative, Tech for Campaigns | 2024
Advisory Board, UNH Community Literacy Center | 2017-2022
Below are some examples of my experience organized by brands and business types:
Want a full resume? Have more questions? Get in touch.
Thank you!