Create an immersive experience at retail
Keurig was opening a flagship store and came to the agency looking for ideas that would keep customers in the store longer, help them become educated on the products, and help make the store a "destination" to visit.
I came up with the idea to use Kinect technology to make the in-store experience completely immersive for customers. From tablets to interactive wall displays, customers could dive into the world of Keurig, learn about where the coffee came from, compare different brewers, and even share out content to their social media channels.
